MyPlace Building Delivers for Cineplex – 4DX arrives at Chinook Theatre in Calgary

By August 16, 2019News
MyPlace Building Delivers for Cineplex – 4DX arrives at Chinook Theatre in Calgary

Selected because of its nationwide expertise in cinema renovations, including venues with features such as D-Box and VIP theatres, MyPlace Building Services is proud to announce the completion of their latest exciting auditorium renovation featuring 4DX technology. The state-of-the-art auditorium was recently completed for Cineplex at their Scotiabank Theatre Chinook location in Calgary. 

“This is a pretty exciting project for us,” says MyPlace CFO Maarten Koorn, “it’s only the second of its kind in Canada, with more to come”.  

Completing the auditorium makeover took great coordination and skill to put in place the many unique features of the 4DX technology. Unlike 3D films, which make patrons ‘look like’ they are in the movie, the new technology immerses the movie-goer and makes them ‘feel like’ they are actually in the film, experiencing the action in real time. 

The experience uses special effects like lighting, scents, smoke, rain, snow, wind, vibrations, and even bubbles to mirror what’s happening in the movie. 

The ultra-immersive special effects are combined with advanced motion seating that rock and roll to the action on the screen, and was developed by South Korean company CJ 4DPLEX. RU Theatre Canada, seating and in-auditorium installation specialists, were entrusted to install the specialty motion-synchronized seats. 

“The coordination of this project was on point and our crew did an amazing job,” says Project Manager Tony Chiappetta, “Bleachers had to be reinforced with HSS Steel to accommodate 900 pound seat banks”.

“Just getting these in to the building was a feat in itself,” he adds, “but so worth it when you experience the results”.  

“It’s all worth it in the end,” adds Maarten with a smile. “Watching the crew test out the immersive action of the 4DX technology we installed was worth the challenges we overcame pulling this together – the first of its kind project in Western Canada, and first 4DX project for our company, and we couldn’t be happier with the results.”

 “MyPlace and RU Theatre Canada crew enjoy their ‘testing’ of the new immersive 4DX technology at Chinook just prior to completing the project”

***

Cineplex is the first to roll out the technology nationwide. The first 4DX auditorium opened in Toronto at the Cineplex Cinemas Yonge-Dundas location in 2016. 

Movies shown in 4DX have included Jurassic World, The Meg, Atomic Blonde, and Guardians of the Galaxy, Vol. 2. Current offerings are: Fast & Furious Presents: Hobbs & Shaw, and IT Chapter Two.

For more information visit:

https://www.cineplex.com

http://www.myplacebuilding.com

http://rutheatre.ca